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Local SEO Specialist

Job Details:

Key Responsibilities:

  1. Conduct local keyword research and implement optimization strategies.
  2. Optimize Google My Business (GMB) listings, ensuring accuracy and completeness.
  3. Manage local citation building and ensure NAP consistency across directories.
  4. Optimize on-page SEO for local search, including local landing pages.
  5. Improve local search rankings through backlink building and content marketing.
  6. Analyze and track local SEO performance using tools like Google Analytics and Google Search Console.
  7. Monitor local competitors’ SEO strategies and adjust campaigns to maintain competitive advantage.
  8. Engage with online reviews and reputation management for local businesses.

What We Seek in Potentially Fit Candidates

  • Minimum 2 years of experience in Local SEO with a portfolio or case studies to prove results.
  •  Conduct entity-based optimization of Google Business Profiles (GBP), including service, product, and update sections.
  • Perform location and service intent mapping using NLP techniques and semantic clustering
  • Execute local link acquisition strategies, including local sponsorships, niche directories, and press releases
  • Implement advanced GBP tracking via UTM tagging, call tracking, and conversion goal setup in GA4
  • Develop hyperlocal content strategies aligned with people-also-ask queries, local trends, and zero-click opportunities
  • Execute local link acquisition strategies, including local sponsorships, niche directories, and press releases
  • Run geo-grid rank tracking, competitor profile audits, and heatmap analysis
  • Excellent attention to detail – no tolerance for sloppy and sluggish work
  • Extreme work ownership and accountability are a must-have trait to work with us.
  • Must be willing to commit to long-term growth within the company. Short-term applicants will not be considered.

About the Company

RankMeTop is a leading SEO company with skilled professionals dedicated to helping businesses improve their online presence. The company specializes in providing a range of SEO services, including keyword research, on-page optimization, link building, content creation, e-commerce SEO and local SEO tailored to meet the specific needs of local businesses of all sizes.

Our company is dedicated to assisting businesses in achieving their goals, and we are committed to providing exceptional services of the highest quality. We take pride in attracting top-notch team members who share our values and take personal responsibility for all their work.

Our approach to everything we do is guided by a commitment to excellence and a belief in continuous improvement and serving others. We work as a team and support each other to achieve our best recognizing that we all benefit when we work together towards a common goal.